The SECURbCard utilizes the latest “contactless” RFID technology to facilitate the design and deployment of customized visitor contact programs for and/or by exhibitors, event producers and sponsors.
Use SECURbCard to facilitate identification, lead management, session access and interactive information exchange. RFID technology allows for easy tracking of attendance, CEU accreditation, session verification, internet café access, and inventory controlled functions like meals and tote bag distribution.
Benefits:
SECURbCard is fast:Users just “Tap and Go” to read information from and write information to the card.
Storage capacity for the SECURbCard exceeds that of any other existing technology. Each card has room for up to 3,500 characters including upper and lower case and all foreign characters. A photo ID and/or thumbprint can be stored on the SECURbCard to provide heightened security. This can be issued to event staff, facility staff, exhibitors, attendees or anyone else.
Use of proximity RFID ensures security:The reader only works when placed within one inch of the card, so attendee data cannot be read without the owner’s permission.
Cost to implement is comparable to the cost of other technologies as operational costs are minimal and badge costs can usually be offset through badge sponsorship revenue. SECURbCard is an ideal advertising media. Space on the back and front of the card is highly valuable.
SECURbCard is entirely customizable in terms of size and design. It can be a plastic card, a branded key fob, an electronic tag embedded in a product, or an adhesive label.
Click here for a chart comparing SECURbCard with other badging technologies.
(link to revised Card Technology Comparison Chart)
|
SECURbCard Solutions
There is no limit to the potential applications of SECURbCard to engage, educate, orient, enhance, protect and entertain attendees and/or prospects.
Consider:
PassNet: A photo ID and/or thumbprint can be stored on the SECURbCard to provide heightened security. This can be issued to event staff, facility staff, exhibitors, attendees or anyone else.
iPORTAL Internet Café: Onsite internet café stations are activated by attendees' bCards.
ViewSCHEDULE: Provides access to schedules at stations located throughout the floor.
WinSTORE:Records visits to exhibits or sessions which translate into points which can be exchanged for merchandise.
DraWinner:Random winners are selected from a database generated through SECURbCard readings.
ToteBag Distribution:Use SECURbCard to regulate the distribution of merchandise such as totebags, t-shirts and hats.
TOUCHbASE Messaging Services:Create a text-based event messaging system which is accessible through the SECURbCard.
CEU Manager:Records visits sessions and calculates the number of CEU earned.
SmartPassport:Produces a traffic-building passport program on the tradeshow floor where SECURbCard records where the attendee has visited.
Smart Feedback:Sends follow up emails to all attendees recounting what sessions and/or exhibitors they visited. Can also contain links to seminar support materials and exhibitors’ web sites.
|
NFC
ITN International has brought Near Field Communications (NFC) technology to the exposition industry. The winner of Tradeshow Executive Magazine's Innovation Award in 2006, bCardNFC is the next generation of information exchange.
The bCardNFC technology facilitates the immediate transfer of information between NFC enabled devices via touch. Wireless phones are transformed into registration badges and badge readers and information is exchanged by simply touching phones. Users can add notes, transmit data over the wireless network, or save and download information collected. Phones can also be set to read and/or write data.
NFC technology records contacts made on and off the show floor, therefore extending systemized contact data collection to all aspects of the event including seminars, social events and meals. NFC is just emerging, but its applications thus far have proved successful and experts predict it to be the future of wireless communications.
|
